Growth & Marketing
SEO & AEO
Found on Google. Quoted by AI.
Search has two front doors now: Google, and the AI assistants people ask instead. We work on both. Keyword and intent research, on-page and technical SEO, content built around what your customers actually search for, structured data, and answer engine optimisation so ChatGPT, Perplexity, Gemini and Google's AI overviews name your business when someone asks.
Who it's for
- -Businesses invisible on Google for the searches that matter
- -Companies relying entirely on referrals or paid ads
- -Brands that never get mentioned when people ask AI assistants
- -Sites with good content that has never been optimised
What we deliver
- -Keyword and search intent research mapped to your services
- -On-page optimisation - titles, headings, copy and internal linking
- -Technical SEO - speed, crawlability, robots.txt, sitemaps and indexing
- -Structured data and schema markup so search engines read you properly
- -Answer engine optimisation for ChatGPT, Perplexity, Gemini and AI overviews
- -Service and location pages built for the searches that convert
- -Google Search Console setup and rank tracking
- -Monthly reporting on rankings, traffic and enquiries
The outcome
- →Ranking for the searches your customers actually type
- →Named and quoted by AI assistants, not just search engines
- →Enquiries that arrive without paying for every click
(Integrations) - it works with what you already use
Automated end to end
Nothing here lives on an island. We connect seo & aeo to the tools your business already runs on, so every calendar, inbox and record fills itself in - and if you use something that is not on this list, we will wire that up too.
- Google Search Console
- GA4
- Google Business Profile
- Bing Webmaster Tools
- Schema.org structured data
- WordPress / Shopify / Next.js
(How it works) - SEO & AEO
The process, step by step.
- 01
01Audit & keyword research
3-5 daysWe audit how search engines and AI assistants currently see you, then map the keywords and questions your customers actually use to the pages that should answer them.
What we do
- Full technical and on-page audit of your site
- Keyword and search intent research
- Competitor and AI answer visibility check
- A prioritised plan mapped page by page
What you provide
- Website and analytics access
- Your services and the areas you cover
- The customers and jobs you want more of
- 02
02Technical & on-page fixes
1-2 weeksWe fix the foundations: speed, crawlability, indexing, structure and metadata - everything that decides whether your pages can rank at all.
What we do
- Titles, headings, copy and internal linking
- Speed, Core Web Vitals and mobile fixes
- robots.txt, sitemaps and indexing corrections
- Structured data and schema markup
What you provide
- Approval on copy and page changes
- Any technical access we don't already have
- 03
03Content & answer optimisation
Ongoing monthlyWe build the pages and answers that win the search - service pages, location pages and direct question-and-answer content written to be lifted verbatim by AI assistants.
What we do
- Service and location pages built for converting searches
- Question-and-answer content structured for AI answer engines
- Entity and business information kept consistent everywhere
- Content refreshed as rankings and AI answers move
What you provide
- Subject knowledge we can turn into content
- Sign-off on published pages
- 04
04Track, report, repeat
MonthlyWe track rankings, traffic, AI mentions and - the only number that matters - enquiries, then push the next month's work where the evidence points.
What we do
- Rank tracking and Search Console monitoring
- AI assistant visibility checks on your key questions
- Monthly report on rankings, traffic and enquiries
- Next month's priorities, agreed with you
What you provide
- Feedback on enquiry quality
- Business updates that change priorities
(Related services) - what pairs with SEO & AEO